In conversation with my cello teacher, John Sharp (who can't be linked to yet) , he mentioned that if he had to make a career choice as an 18 year old he'd go for marketing. Armed with my reading of the Cluetrain manifesto I was able to regurgitate the definition of what a market is. A market is a conversation. The manifesto goes on , in it's 95 theses, to list ,with loud resonance to my life ways to get on the cluetrain. Heirarchies don't give up that easy though, they know how to make pain last. Whilst, strangely, you can't link to any of the individual 95 theses, there are an abundance of links to follow on the page that show's who's signed up to the manifesto. Check out the ringleaders too. Anyway, I don't have much to add to this except to hope that J# and you find the cluetrain and link to it too.